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Understanding McLuhan
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06838_Field_TCUM T403.txt
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1996-04-10
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16 lines
For honour travels in a strait so narrow
Where one but goes abreast: keep, then, the path;
For emulation hath a thousand sons
That one by one pursue: if you give way,
Or hedge aside from the direct forthright,
Like to an enter’d tide they all rush by
And leave you hindmost . . .
(III, iii)
The image of society as segmented into a homogeneous mass
of quantified appetites shadows Shakespeare’s vision in the
later plays.
Of the many unforeseen consequences of typography, the
emergence of nationalism is, perhaps, the most familiar.